Toasted CBD

Toasted logo on top of plant photo
photo of Dylan in a field and a close up of hemp plant

Visual Identity

To create a versatile logo set that is scalable, memorable, and professional. The palette is comprised of moody colors, and modern typography.

Toasted logo black
Toasted color palette
Toasted logo cream
Toasted logo CBD tagline
Toasted icon mark
Toasted icon mark with Soil to Oil tagline
logo mark

Product Packaging

With the completion of the brand elements and color palette, we worked together to select bottles and jars for packaging the product and developed label designs.

Each product should feel like a consistent part of the design system, while having a visual styling of their own. With consumable products like these, there are certain legal standards that must be met including nutrition facts, ingredients, instructions, disclaimers, and QR codes.

tincture labels
toasted-tinctures_02
Toasted CBD gummy packaging
Toasted CBD gummy packaging
Toasted CBD gelcap and ointment packaging

Giovanni’s Express

Giovanni's Express logo
John Martino, Frank Martino, AJ Martino
John Martino, Frank Martino

Visual Identity

To create a logo inspired by the original Giovanni’s brand adding a modern twist.

Giovanni's Express
giovanni's colors
giovanni's express knockout logo
giovanni's express logo in color and knockout
gios-icons

Print Collateral

Expanding the brand across various customer touchpoints.

giovanni's menu
giovanni's business cards
giovanni's shirts
gios-shirts2

Website Design

Crafting an experience that guides the customer through the ordering process and showcases food images and descriptions that sell.

giovanni's website screens
giovanni's website in device