TTCER Partners

The Project

TTCER approached KK Design seeking a comprehensive website solution. While they had a well-defined logo and brand vision, they needed a cohesive color palette and assistance in developing the site’s content to create an impactful online presence.

Our first step was to thoroughly understand the website’s role within TTCER. Through a collaborative discovery session with stakeholders, we identified key business objectives, website functionality requirements, and the characteristics of the target audience. This deep dive informed our approach to crafting brand messaging, content strategy, and effective calls-to-action.

With these insights, we created a detailed sitemap and content guidelines to assist TTCER in developing user-centric content.

Once the content was finalized, we designed low-fidelity wireframes to strategically position the content for optimal usability. Concurrently, we developed a branded, accessible web palette, including color schemes, typography, button styles, textures, icons, and other graphic elements. Upon approval of the wireframes and palette, we applied the visual design to create a high-fidelity mockup of the website.

KK Design then collaborated with Cooper Dukes to build, deploy, and manage the final WordPress website.